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Chelsea Market

The former Nabisco block where the Oreo was invented — now a food hall the High Line runs through.

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Quick answer

Chelsea Market is a food hall and office building in Chelsea, Manhattan, built inside the 1890s factory where Nabisco invented the Oreo. The whole block was converted to a retail concourse in the late 1990s, and the High Line elevated park now runs straight through one side of it.

1Chelsea Market occupies the former National Biscuit Company, Nabisco, factory block, built in the 1890s, where the Oreo cookie was invented and produced
2The retail concourse at ground level opened in April 1997 after the complex was redeveloped in the 1990s
3The Oreo was introduced on March 6, 1912, and has been among the world's best-selling cookies

Full transcript

1

The cookie factory

Chelsea Market is easy to miss from the outside for exactly the right reason: it is still the 1890s Nabisco factory block, a whole city block of brick and iron between Ninth and Tenth Avenues. In the National Biscuit Company kitchens here, the Oreo cookie was invented and mass-produced, built to travel and to sell across a nation raised on cracker barrels. The industrial building stayed at work for a century, and its ground floor was redeveloped in the late 1990s into a long, brick-vaulted concourse of food stalls and makers. Walk in through the Ninth Avenue entrance and the smell does the rest of the explaining.

2

Breakfast for a factory, lunch for a city

Inside, the vaulted concourse opened in 1997 lines one continuous corridor with vendors selling bread, pasta, seafood, dumplings, chocolate, and coffee — a market built around a working food system, stitched together from the old back lots of separate factory buildings. Above the retail level, offices took over, with media studios (the Food Network shot shows here) and, more recently, Google's parent Alphabet owning the whole block. The building even grows returns the old way: vendors and restaurants feed each other, raw seafood moving from ice counters to the kitchens steps away. It is less a mall than a neighborhood market that kept its factory floor.

3

What to do here and on the roof

Come hungry and let a single loop of the concourse be your meal — start with pasta, add a sandwich, finish on sweets. Then step outside and up onto the High Line, the elevated park that opened in 2009 and threads through the building's Tenth Avenue side; from the deck you look down across the market's rooftop vents and chimneys like scenery. Time it for late morning, before the lunch crush, and save the crowded weekends. Stand in the concourse a moment and notice the thick brick arches overhead — the same ones that housed the world's most famous cookie for the better part of a century.

The checkable facts

  • Chelsea Market occupies the former National Biscuit Company, Nabisco, factory block, built in the 1890s, where the Oreo cookie was invented and produced
  • The retail concourse at ground level opened in April 1997 after the complex was redeveloped in the 1990s
  • The Oreo was introduced on March 6, 1912, and has been among the world's best-selling cookies
  • The High Line, which opened in 2009, passes through the building's Tenth Avenue side
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Frequently asked

Where exactly is Chelsea Market?
It occupies an entire city block between Ninth and Tenth Avenues and 15th and 16th Streets in Chelsea, Manhattan, with a connecting bridge over Tenth Avenue to the adjacent 85 Tenth Avenue building. The High Line brushes its west side.
Was the Oreo really invented here?
Yes. The complex was built in the 1890s as the National Biscuit Company, Nabisco, factory, and the Oreo cookie was invented and produced there. The cookie itself was introduced in 1912 and is now sold around the world.
When did it become a market?
In the 1990s the factory block was redeveloped, and a ground-level retail concourse opened in April 1997, making the old baking floors a working market and office building at once. Office tenants above include media and tech, among them Google and its subsidiary YouTube.
Is the High Line connected to it?
The High Line, the elevated park that opened in 2009 on a rebuilt freight rail line, runs through the building's Tenth Avenue side. You can ride up and pass the market's rooftops on the park deck.
What should I eat there?
The concourse is a food hall packed with vendors: fresh pasta, sandwiches, bakeries, sushi, lobster rolls, and coffee. The Lobster Place and an international mix of stalls make it easy to graze a full walk-through meal in one pass.

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